STRATEGI BAURAN PEMASARAN UNTUK INDUSTRI JAMU SKALA KECIL DENGAN MENGGUNAKAN SISTEM PAKAR

KUSNANDAR KUSNANDAR

Abstract


Indonesia has many kind of herb-medicinal plant, therefore development of small-scale herb-medicinal industry is a strategic effort. The aim of this research was to design an expert system for marketing mix strategy.

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DOI: https://doi.org/10.20961/sepa.v6i1.48912

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