Pemaknaan Generasi Z Mengenai Kritik Sosial dalam Unggahan “IDI Kacung Who” di Akun Instagram @jrxsid

Anisa Setya Arifina, Fariha Husna Zahra

Abstract

During April until May 2020, at least the police investigated 443 cases of hate speech on social media and hoaxes related to COVID-19. This number is not even included in one of the cases of hate speech that is currently being discussed, namely the Jerinx case, for his upload on Instagram which is suspected of having defamed the Ikatan Dokter Indonesia (IDI). Ironically, social media is the first source of information referred to by generation Z or the digital generation. Generation Z also has a tendency to be exposed to information on social media more frequently during the COVID-19 pandemic due to restrictions on their social interactions in the real world. In fact, if used properly, social media can become an alternative media to accommodate aspirations and support the formation of an ideal democracy. Therefore, this study aims to find out how the audience’s reception of hate speech and freedom of expression in the digital world for generation Z using a qualitative approach and reception analysis from Stuart Hall.

Keywords

reception analysis, generation_Z, Instagram, social critics, ethical communication

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