Analisis sistem pelayanan prima untuk wisatawan di balai pelestarian situs manusia purba Sangiran

Mayta Eka Maharani, Wiedy Murtini, Cicilia Dyah Sulistyaningrum Indrawati

Abstract

This study aims to (1) implement excellent service standards at the Sangiran Ancient Human Site Preservation Center for tourists, (2) address the obstacles experienced by employees in providing services to tourists, and (3) make efforts to overcome obstacles in providing services to tourists. This study uses a qualitative method with a case study approach. Data collection techniques by observation, interviews, and document analysis. The results of this study indicate that: 1) the standard of excellent service at BPSMPS has been implemented according to the guidelines, namely Permendikbud No. 31 of 2015 concerning the Organization and Work Procedure of the Sangiran Ancient Human Site Preservation Center and the institution's SOPs. The implementation is 1) service facilities provided by BPSMPS, namely educational services and museum services, 2) employee services, each employee must provide maximum service, but the reality in the field is that employees are not customer oriented, 3) display room services are arranged in a neat and orderly manner. But the fossils are incomplete. (2) The obstacles experienced in providing excellent service at BPSMPS include (a) limited parking facilities and (b) the cleanliness of BPSMPS bathrooms, which is still minimal. Efforts made to overcome obstacles in providing excellent service to tourists at BPSMPS include (a) increasing the intensity of bathroom cleanliness and adding parking spaces, (b) conducting briefings before providing services, (c) monitoring and evaluating.

Keywords

excellent service system; qualitative; Sangiran museum

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DOI: https://doi.org/10.20961/jikap.v7i5.55619

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