THE EFFECT OF KNOWLEDGE ABOUT KITABISA.COM AND NTT FLASH FLOOD DISASTER EVENTS ON DONATION DECISION

Abstract

The development of technology in the field of finance or we know as financial technology provides convenience for humans in carrying out activities related to transactions. Online crowdfunding is one of the innovations from the development of fintech. This study aims to determine the influence of public knowledge of crowdfunding sites Kitabisa.com and natural disasters of NTT flash floods on someone's donation decision. The research was conducted by conducting a survey to students of a Development Economics class D FEB UNS class of 2019 through a questionnaire conducted online (googleform). Then the data is analyzed using linear regression to see how much influence between variables. The results showed that there was an influence of knowledge about crowdfunding sites Kitabisa.com and natural disasters of NTT on the decision to donate by 26.06%. We also find that the variableknowledge of NTT natural disasters has a greater influence on donation decisions. This shows that we still have empathy to help each other.