KESIAPAN KOTA SURAKARTA DALAM MEWUJUDKAN PARIWISATA CERDAS (SMART TOURISM) DITINJAU DARI ASPEK FASILITAS DAN SISTEM PELAYANAN

Abstract

The increasing of urban development responds to various problems that occur. The existence of the city's problems requires cities and communities in it to solve the problem, coupled with global challenges related to how the city is able to compete both national and international scale. Progress in the development of city manifested through innovations in the life of the city which is then often referred to as Smart City. The concept of Smart City is also needed in the tourism aspect or commonly called Smart Tourism. The development of tourism continues to grow and has been synergized with Information and Communication Technology (ICT) including in Surakarta City that trying to apply the concept of Smart Tourism, such as the launch of Solo Destination application and the cooperation of government and Telecommunication Company to realize smart tourism. But its application is still not perfect yet, especially if viewed from facility and service system. This is seen in the availability of Information and Communication Technology in support of tourism activities are minimal. The problem is also seen in the inadequate service quality in all components of tourism. This paper determine the readiness of Surakarta City in realizing the tourism smart in terms of facilities and service system based on four components (1) tourism actors, (2) attractions, (3) transportation and (4) tourism supporting facilities. The approach is using deductive, while the analysis method is quantitative using the scoring analysis from the results of field observation and data review. The result shown that the city of Surakarta is ready in applying the concept of smart tourism, although the attraction component is less ready that cause the attraction has not been able to play a major component of tourism that is able to attract many tourist visitors. Other components such as tourism actors, transportation and tourism supporting facilities already indicate ready.