HUMOROUS EFFECT OF BARBIE: LIFE IN THE DREAMHOUSE SERIES’ THROUGH GRICE’S IMPLICATURE

Ratri Harida, Hestri Hurustyanti, Rifa Suci Wulandari

Abstract

The violation of the maxims usually generates humor. To ensure the humor can create happiness instead of dullness, insult, or anger, the speakers can follow what so called Cooperative Principle by Grice (1975). Four maxims from Grice were used to explain the conversational implicature in Barbie: Life in the Dreamhouse series. This series present the parody as the imitation of popular events, ideas, and people. Qualitative approach was applied to study the conversational implicature in the series. Sampling technique is used to describe the violation of the maxims. The object of the study is four episodes of Barbie: Life in the Dreamhouse series, Season 6. There were twenty three utterances which violated the maxims; six violation of maxim of quality; four utterances which violates maxim of quantity; nine utterances violated maxim of relevance; and three utterances violated maxim of manner. The violation of the maxim of relevance is mostly used in this series to produce humors effect. Grice’s maxim is helpful to recognize how people produce humor through language. Further research on pragmatic humor is recommended.

Key Words: humor, violation, Grice’s Maxim, Barbie: Life in the Dreamhouse series

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References

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